OVERVIEW: This study explores how Pixelfox helped the all new e-scooter venture from the house of RR Global carve its way into the Indian markets and establish its presence.
BRAND INTRODUCTION: With an objective to elevate lifestyles and conserve the environment, Bgauss comes from one of the veterans in Electrical Solutions – RR Global. Due to greenhouse gas emissions, stringent emission regulations in coming years and government subsidies, electric vehicles are gaining momentum in India.
EXECUTION: The product launch video was shaped out beautifully, giving the perfect blend of mystery, dynamism and excitement.
BEHIND THE SCENES: A Behind The Scenes glimpse into the making of the Product video!