CONCEPT: With the Covid-19 Emailer, we wanted to create something that showed that we value every single association and that we’re here for whatever we could help them out with.
So we designed this mailer, that was also a care package not just in words, but the overall vibes it gave out with its joyful design! We sent this out to our employees, ex-employees, clients, ex-clients, vendors and partners – reminding them of all the better times we have had and better times to come.
The content was crisp, to the point, positive, and fun to read. We added easy tips on handling the everyday current situation and staying healthy while working from home. The next step was putting it all in a seamless, attractive and happy design, one that you’d be compelled to go through, even if briefly, when you see it, and that would serve to break the monotony with bright colours, fluid strokes and thoughtfully illustrated visuals.