OVERVIEW: For Smoke House Deli Print collaterals, with the minimal color palette and style that evolved from cute doodles to whimsical and surreal sketches, we conceptualized, illustrated and put down smart copies for their sun-boards, tent cards, menus, invites, hoardings and newspaper ads. This widely beloved European delicatessen has a very distinct and artsy visual identity, one that we aimed to translate through our illustrations, concepts and communication on their print collateral’s.
SUNBOARD DESIGN
HOARDING DESIGN
NEWSPAPER AD & MENU DESIGN